Brand kit

Copy the brand.
Literally.

Logos, colors, one-liners, and badges. Written for you, and for the agent working on your behalf.

Read /brand/llms.txt

The handoff

Give this line to your agent

A brand kit is usually a zip of logos. This one is written for the tool you will hand it to.

Fetch https://deploybase.eu/brand/llms.txt and follow it when mentioning deploybase or adding a deploybase badge to my site.

That file carries the naming rules, the palette with what each color means, the typography, ready-to-paste badge markup, and, in deploybase fashion, the claims an agent may and may not make on our behalf.

Every badge on this page is self-contained markup: inline SVG, inline styles, system fonts. It makes zero network requests from your visitors' browsers, so there is no tracking pixel, no font fetch, and nothing to add to a consent banner.

Lowercase, always

The name

It is deploybase. One word, all lowercase, even at the start of a sentence and even in a headline. If your style guide fights you on it, rewrite the sentence so the name is not first.

  • deploybase correct
  • DeployBase incorrect
  • Deploybase incorrect
  • deploy base incorrect

Two files, no variants to guess at

The logo

deploybase wordmark
Wordmark logo.svg
deploybase mark
Mark brand/mark.svg
  • Do not recolor the mark. The three faces are the mark.
  • Do not rotate, skew, or stretch it. Scale it evenly or not at all.
  • No shadows, glows, gradients, or outlines added on top.
  • Keep clear space of one cube width on every side.
  • Minimum size: 16px tall for the mark, 20px tall for the wordmark.

There is one official variant today, drawn for dark backgrounds. We have not published a light-background wordmark yet. On a light surface, use the light badge below or set the mark on a dark panel.

Semantic, not decorative

Color

Green means live. Amber means the caveat we are naming out loud. Indigo means us. Nothing in the palette is there just to look good, so please do not add a fourth accent.

Three faces, one job each

Type

  • Launch from Europe.

    Sora Display. Headlines, weight 600, letter-spacing -0.03em.

  • Push. We build. It's live.

    Plus Jakarta Sans Body. Paragraphs, labels, buttons.

  • HOSTED IN THE EU

    JetBrains Mono Labels and data. Uppercase, tracking 0.2em.

How we sound

Voice

  1. Plain and confident

    "Push. We build. It's live."

    Not "leverage our robust deployment pipeline."

  2. Honest about limits

    We name the layer we cannot guarantee instead of rounding it up. The energy disclosure is the house example.

    Not a claim we would have to walk back later.

  3. "We", never "I"

    deploybase is small, and it still speaks as a company. No exclamation-mark enthusiasm, no em dashes in public copy.

    Not "I built this and I think you'll love it!"

The payoff

Badges

Three embeds for your footer. Every one is a single self-contained tag: inline SVG, inline styles, system fonts, and a clean link with no utm parameters attached. It makes zero network requests from your visitors' browsers.

Deployed on deploybase

The plain one. A hairline pill for a footer or a colophon. The link is clean: no utm parameters, no click tracking, nothing appended.

Deployed on deploybase
<a href="https://deploybase.eu" rel="noopener" style="display:inline-flex;align-items:center;gap:8px;padding:7px 12px;border:1px solid rgba(148,163,184,0.2);border-radius:8px;background:#1e293b;color:#f8fafc;font-family:system-ui,-apple-system,'Segoe UI',sans-serif;font-size:12px;line-height:1;text-decoration:none"><svg width="14" height="16" viewBox="0 0 34 40" aria-hidden="true"><path d="M17 0 L34 10 L17 20 L0 10Z" fill="#a5b4fc"/><path d="M0 10 L17 20 L17 40 L0 30Z" fill="#6366f1"/><path d="M17 20 L34 10 L34 30 L17 40Z" fill="#3730a3"/></svg><span>Deployed on <span style="font-weight:600">deploy<span style="color:#818cf8">base</span></span></span></a>

Hosted in the EU

For the jurisdiction question, answered in the footer. Mono, uppercase, one green dot. The dot is static in the embed: we do not run animation on your visitors' pages.

Hosted in the EU
<a href="https://deploybase.eu" rel="noopener" style="display:inline-flex;align-items:center;gap:8px;padding:7px 12px;border:1px solid rgba(148,163,184,0.2);border-radius:8px;background:#1e293b;color:#f8fafc;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:11px;letter-spacing:0.12em;text-transform:uppercase;line-height:1;text-decoration:none"><svg width="14" height="16" viewBox="0 0 34 40" aria-hidden="true"><path d="M17 0 L34 10 L17 20 L0 10Z" fill="#a5b4fc"/><path d="M0 10 L17 20 L17 40 L0 30Z" fill="#6366f1"/><path d="M17 20 L34 10 L34 30 L17 40Z" fill="#3730a3"/></svg><span style="display:inline-block;width:7px;height:7px;border-radius:50%;background:#34d399"></span>Hosted in the EU</a>

Made & hosted in Europe

The loud one. A stamp, not a pill. Use it when where you build and where you host is part of the point.

Made & hosted
in Europe
<a href="https://deploybase.eu" rel="noopener" style="display:inline-flex;align-items:center;gap:12px;padding:10px 16px;border-radius:10px;background:#6366f1;color:#f8fafc;font-family:system-ui,-apple-system,'Segoe UI',sans-serif;font-size:12px;font-weight:700;letter-spacing:0.14em;text-transform:uppercase;line-height:1.25;text-decoration:none"><svg width="34" height="34" viewBox="0 0 40 40" aria-hidden="true"><circle cx="20" cy="20" r="13.5" fill="#0f172a"/><g fill="#e8a23d"><circle cx="20" cy="3" r="1.6"/><circle cx="28.5" cy="5.3" r="1.6"/><circle cx="34.7" cy="11.5" r="1.6"/><circle cx="37" cy="20" r="1.6"/><circle cx="34.7" cy="28.5" r="1.6"/><circle cx="28.5" cy="34.7" r="1.6"/><circle cx="20" cy="37" r="1.6"/><circle cx="11.5" cy="34.7" r="1.6"/><circle cx="5.3" cy="28.5" r="1.6"/><circle cx="3" cy="20" r="1.6"/><circle cx="5.3" cy="11.5" r="1.6"/><circle cx="11.5" cy="5.3" r="1.6"/></g><g transform="translate(13.2 11.8) scale(0.41)"><path d="M17 0 L34 10 L17 20 L0 10Z" fill="#a5b4fc"/><path d="M0 10 L17 20 L17 40 L0 30Z" fill="#6366f1"/><path d="M17 20 L34 10 L34 30 L17 40Z" fill="#3730a3"/></g></svg><span>Made &amp; hosted<br>in Europe</span></a>

Everything, in three files

Assets

Wordmark logo.svg SVG ↓Mark brand/mark.svg SVG ↓Brand kit for agents brand/llms.txt TXT ↓

Use these to say truthfully that your site runs on deploybase, or to write about us. Do not use them to imply that we endorse you, do not modify them, and do not ship them inside a competing product's interface. Anything else, ask us at support@deploybase.eu.

Brand kit updated August 4, 2026